Carrie Nielsen

Admin

Owner, Fractional CMO

Profile

Join date: Jul 26, 2025

About

Hi, I’m Carrie Nielsen. I’m a marketing executive, growth strategist, and the founder of Conversion Lab. After decades leading brand and revenue strategy for billion-dollar brands, franchise networks, and entrepreneurial teams, I kept running into the same problem: marketing that looked polished but didn’t perform where it mattered—at the point of conversion.

I didn’t want to build another agency. I wanted to build a system that helps businesses grow with clarity and accountability.

Conversion Lab was created to bridge the gap between strategy and execution. I work with companies that need senior-level guidance and scalable systems without the layers or complexity. Every engagement starts with The Lab Method, our discovery process, and ends with focused, measurable progress.

If you're looking to build smarter and convert better, I’m glad you’re here.

Posts (43)

Nov 25, 2025 ∙ 3 min

Unveiling Advanced Lead Generation Tips

Generating leads is the lifeblood of any thriving business. But in today’s crowded marketplace, basic tactics just don’t cut it anymore. You need to go beyond the usual and tap into advanced lead generation tips that truly convert. I’ve spent years refining these strategies, and I’m excited to share the most effective ones with you. Let’s dive in and explore how you can build a robust marketing system that not only attracts leads but turns them into loyal clients.

Nov 18, 2025 ∙ 4 min

Top Strategies for Generating Quality Leads

Generating quality leads is the lifeblood of any thriving business. But how do you cut through the noise and attract prospects who are genuinely interested in what you offer? I’ve been there, and I know the frustration of chasing leads that go nowhere. The key is to focus on effective lead strategies that not only bring in contacts but convert them into loyal clients.

Nov 14, 2025 ∙ 4 min

Effective Lead Generation Tips

Generating leads is the lifeblood of any business aiming to grow. But let’s be honest - not all lead generation methods are created equal. Some drain your resources with little return, while others can transform your marketing efforts and boost conversions dramatically. I’ve spent years testing and refining approaches, and today, I want to share effective lead generation tips that deliver real results. If you’re ready to stop guessing and start converting, this post is for you. Let’s dive...