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What We Build

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Fractional CMO Leadership

Senior marketing strategy without the salary.


We serve as your on-demand CMO — setting the vision, aligning your team, and connecting every tactic back to revenue.

Marketing team meeting

Local & Intent-Based Targeting

Attract the right people — not just more people.


From geo-fencing to intent data, we help you target high-converting audiences by location, behavior, and search signals.

Patent Preparation and Prosecution

Funnel and System Design 

Build a smarter funnel from first click to close.

We design conversion systems with structure, automation, and handoffs that make your marketing actually work — from lead capture to post-sale.

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Campaign Execution

We execute — so you don’t have to chase vendors.


From media launches to messaging handoff, we manage the moving parts with precision. Clear reporting, weekly check-ins, no missed details.

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Creative Strategy & Messaging

Messaging that connects — and converts.


We create clear, scalable messaging frameworks that speak to your best-fit buyers and drive action across channels.

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Reporting & Performance Dashboards

Turn performance into action.


Our custom dashboards turn data into clear insights — with weekly reporting that helps you move faster, smarter, and more confidently.

Led by Carrie Nielsen, Conversion Lab brings high-impact marketing experience from billion-dollar brands and growth-stage teams alike — helping businesses build funnels that actually convert.

Contact

Info: 402.216.7997

carrie@conversionlab.online

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